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Defining Your Member Value Proposition

MemberClicks

An Example of a Value Proposition A simple sample example of a value proposition for a fast food restaurant could be “hot, delicious food served quickly at an affordable price.” These include “hot, delicious, served quickly, affordable price.” It can involve some soul-searching and honest assessment.

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From Idea into Reality: 8 Steps to Start an Association

MemberClicks

Include items like your association membership pricing and a marketing calendar that covers your content plan, events, initiatives and collaborations. Recruit your board. Recruit your staff. Your staff play a necessary role in recruiting, marketing, fundraising, organizing events and more. Start recruiting members.

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Association Brain Food: 5.12.23

Reid All About it

If you’re selecting any type of technology that relies on integration, you must read this non-technical guide on API for association leaders. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Demystifying API. No plan, no progress.

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Successfully Embracing Change is a Team Effort

Association Adviser

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. Everyone – directors, staff and members – pays the price in poor association performance if there is not a strong partnership. But we had some technology advantages that older associations struggled with.

Team 69
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Successfully Embracing Change is a Team Effort

Association Adviser

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. Everyone – directors, staff and members – pays the price in poor association performance if there is not a strong partnership. But we had some technology advantages that older associations struggled with.

Team 61
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Successfully Embracing Change is a Team Effort

Association Adviser

JS: We needed to recruit more members; membership growth hadn’t been addressed in a significant way in some time. Everyone – directors, staff and members – pays the price in poor association performance if there is not a strong partnership. But we had some technology advantages that older associations struggled with.

Team 60
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7 Reasons Associations, Chapters AND Members Love Auto-Renewal Membership Plans

Chapter Chat

And that’s just a tiny sample of the booming subscription market. In 2006, the American Occupational Therapy Association (AOTA) was eager to increase its recruitment and retention of younger members. The decision to join is easier to make at the lower monthly price, especially if a member pays dues out of their own pocket.

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